Bartaco
Serving up a fresh new website for a multi-location taqueria brand.
Bartaco is a casual, surf-inspired purveyor of Latino cuisine with restaurants spanning the country.
The brand’s outdated legacy website was a poor proxy for the hip, colorful, and sun-drenched in-restaurant dining experience. Bartaco engaged North Street to bring those fun, SoCal vibes online.
Our role
- Website Design + Development
Photography first
Being co-owned by an accomplished photographer and multimedia artist, Bartaco was able to provide North Street with a wealth of beautiful, beach life imagery, which we wove together with photos of the restaurants, the food, and the drinks. The imagery was complemented by an ocean-inspired color palette, informal and approachable type choices, and halftone patterns.
The FUN in functionality
The site was built out on WordPress with custom controls for adding/removing menu items, selecting and adding locations, and running promotions. The mobile view of the site prioritizes the display of each location’s phone number, address, directions, and online ordering menu.
Let's make magic together.
You're a modern and dynamic organization.
It's time your brand caught up.