A high impact redesign for a disruptive capital management firm.

Their findings take the form of extensive research reports that are published to their website and promoted through eblasts, social media, and televised media appearances. Historically their research has focused on B2B companies and, while impactful, rarely circulated beyond the investment community. A new investigative report on Kellogg’s meant that Prescience Point’s findings would be thrust into the public spotlight for the first time. The company recognized that their marketing materials needed to be both visually striking and consistent in order to appeal to a broader audience.