Brooklyn Music School

Composing a brand campaign to celebrate a landmark anniversary.

The Brooklyn Music School’s 2019 annual gala was also a celebration of the institution’s 110-year anniversary.

The school engaged North Street to devise a visual identity for its fundraising campaign to fuel the modernization of the existing space and expansion into an adjacent building.

Our role

  • Creative Direction
  • Logo + Branding
  • Collateral Design

Inspired by classic jazz record art designed by Alex Steinweiss and Reid Miles, the identity system is marked by a bright color palette, scintillating lines, and shapes abstracted from musical instruments. It was brought to life through gala invitations, social media imagery, and event graphics.

Let's make magic together.

You're a modern and dynamic organization.
It's time your brand caught up.

Let's Do This